#StopFundingHate, #IamHere and Sleeping Giants France are urging people to come together to send a message of unity and empathy this Valentine’s day. Our action is inspired by the new #ExtinguishHate campaign, formed by one of the men who confronted the London Bridge attacker with a narwhal tusk.
Across Europe and around the globe, hatred and extremism have been surging, fueled by toxic and hateful messages both online and in the traditional media. Messages that are being funded by advertising.
This Valentine’s Day, we’re getting behind the #ExtinguishHate message to show unity and solidarity, and urge brands to take action.
The key action is to use the #ExtinguishHate hashtag on Twitter and encourage everyone in your networks to do the same. We’re also encouraging everyone to contact advertisers appearing on media which publish inflammatory and divisive messages.
How to support our Valentine’s Day action
Tweet the brand using the #ExtinguishHate hashtag, copying @StopFundingHate, and urge them to pull their ads.
If you’re part of another organisation challenging hate and discrimination in other ways, please also use this hashtag to highlight the work that you’re doing.
Other ways to take part today
They’ve shared a number of examples with us of articles where additional support would be useful. The way online advertising works mean that a lot of advertisers based outside of France won’t know that they are appearing on this website and therefore funding it.
Here are some of the articles that Sleeping Giants France have identified:
As above, the action is to take a screenshot of the advertiser and send them a tweet, using the #ExtinguishHate hashtag – please also cc in @Slpng_Giants_Fr
We’ll be sharing further information and action through the day so keep an eye on our Twitter feedour Twitter feedour Twitter feed for further updates!